More and more numerous and better equipped, corporate foundations are increasingly serving their parent company’s strategy. Generally speaking, we are seeing a thematic and geographical refocus, along with increased professionalization of the teams. The major aim is to boost the performance of their actions.
Evaluation, a key to action
Foundations and endowment funds are increasingly seeing evaluation as a steering tool and decision-making aid: choice of projects, renewal, terms of support. The practice is therefore becoming more widespread, especially as it also makes it possible to rationalize and optimize the allocation of resources… and so provide better long-term support for the project owners.
Sources :
An overview of European Corporate Foundations”/Corporate citizenship.
“The philanthropy outlook 2017 & 2018,” Marts & Lundy, Lilly Family School of Philanthropy, January 2017.
“Panorama 2016 des fondations et des fonds de dotation créés par des entreprises mécènes,” Ernst & Young, September 2016.
